Infiniti “Shapes the Future” at Goodwood Festival of Speed 2015

WEST SUSSEX, England – 06.29.2015 – At this year’s Goodwood Festival of Speed (FoS) in the UK, Infiniti debuted a new stand, a new location and customer interest levels exceeding those of even the previous year’s successful achievements. Infiniti, currently seeing record sales increases in the UK, welcomed visitors to the “Infiniti Shapes the Future” stand on each of the four days of the FoS.

In Goodwood, Infiniti teased its forthcoming models with a glimpse of the Q30 hidden inside a unique Infiniti Q30 “Inspiration Box.” Visitors immersed themselves with an innovative 3D technology that showed the story of Infiniti’s design heritage without the need to wear special glasses. The box, which housed a full-size Infiniti Q30 model, illuminated selective aspects of the car by using a series of LED lights to expose the distinctive design.

By tweeting #GlimpseQ30, the light show continued to highlight more of the vehicle by sending a blue LED light across its silhouette. The QX30 Concept and stunning Q60 Concept were displayed behind the box.

Infiniti’s Festival of Speed stand also showcased Infiniti designers’ racing dreams with a scale model of the Infiniti GT Vision Gran Turismo, a “virtual” racer designed for the Gran Turismo®6 (GT6™) game.

“Design is at the heart of everything Infiniti does, and our concept models are famous for their boldness and seductive appeal,” said Francois Goupil De Bouille vice president for Infiniti in Europe, the Middle East and Africa.

Providing an exclusive feel for guests, the Infiniti stand was positioned on the Laundry Green, which is on the opposite side to the track than all the other manufacturers and trade stands and on the same side as Goodwood House. This let Infiniti benefit from the thousands of visitors who came to see the supercars and the amazing historical cars positioned in paddocks close to the Laundry Green.

With so many design-focused models on display, Simon Cox, design director of Infiniti Design London, was on hand to present and demonstrate how the Global Design team develops such outstanding concepts. Other special guests visiting the stand over the weekend included Christian Horner, Team Principal of the Infiniti Red Bull Racing team. Horner conducted a live one-to-one interview with F1 Sky Sports presenter David Croft, affectionately known as Crofty, whipping up the crowds with an entertaining Q&A session. Yamauchi Kazunori, the creator of the PlayStation Gran Turismo game, came to see the Infiniti Vision GT. Lord March, the owner of Goodwood House, also toured the stand.

More Infiniti Goodwood Festival of Speed activities confirmed

WEST SUSSEX, England – 06.23.2015 – The Q30, Infiniti’s all new active compact, will start to divulge itself at this year’s Goodwood Festival of Speed (FoS), leading up to a full reveal at the 2015 Frankfurt Motor Show.

Visitors to the UK’s prestige motorsport garden party will be able to immerse themselves with an innovative 3D box situated on the Infiniti stand. The 4.8m2 box, housing a full size Q30 model, will light up selective aspects of the active compact car by using a series of LED lights to expose the distinctive and bold shoulder line of the car as well as the Infiniti design hallmarks of the double arch grille, crescent cut C pillar and the focused eye shaped headlight.

Exclusively for interactive users, by tweeting #glimpseQ30, the light show will continue to highlight more of the vehicle by sending a blue LED light across its silhouette.

On another wall of the box, a 3.7m x 2.1m special 3D screen will be showing the story of Infiniti’s design heritage and how the company has reached where it is today – about to launch its first-ever entry into the compact segment. The 3D visual effect can be experienced from as far away as 25m without the need to wear any special glasses.

The Infiniti Q30 innovative box is part of the “Infiniti Shapes the Future” display at Goodwood this year where a trio of award-winning concepts are being displayed together, QX30 and Q60 concepts and a full size Q80 model.

As an added attraction for all Formula one fans, Infiniti Red Bull Racing Team Principal Christian Horner will be holding a Q&A session with the very lively and popular Sky Sports F1™ Presenter “Crofty.” The interviews are scheduled to take place from the Infiniti stand on Saturday between 14:45 – 15:05 local time. The Infiniti stand is located at the top of the supercar paddock.

Infiniti Q30 to debut at Frankfurt IAA 2015

  • All-new Q30 compact entry to debut 90 days from today to the public
  • Infiniti‘s first-ever compact car currently going through validation and dynamic tuning in Europe
  • Sales to begin in Europe before end of 2015

HONG KONG – 06.19 2015 – Infiniti will unveil its first-ever compact car at the International Motor Show in Frankfurt in September this year (September 17 to 27). Two years after the Infiniti Q30 Concept debuted at the 2013 Frankfurt show, the production version of this segment-spanning compact car will be revealed at the show this year.

Infiniti is in the final stages of preparing the launch. Dynamic testing and ultimate validation is currently taking place across the UK and throughout mainland Europe where development of the vehicle has been completed at the company’s Engineering Center in Cranfield, UK, since 2014. The Q30 will go on sale in Europe towards the end of 2015 with other markets to follow subsequently.

More news on the Infiniti Q30 active compact will be released closer to the Frankfurt show in September.